THE WOMAN BEHIND THE WORK
The Foundation of Freedom
“I had no idea I wanted to be a liberation expert. I just knew I wanted to be free.”
Dr. Shawn Haywood — PhD, executive coach, and Business & Lifestyle Design Architect. Since 1999, she has guided high-achieving leaders toward radical clarity and time liberation. By dismantling the survival patterns of success, Dr. Haywood helps executives reclaim 15–30 hours a week and build teams defined by candor and trust.










A Few Featured Clients & Appearances
The Foundation of Freedom

PhD - Specializing in: Executive Leadership & Psychology

27+ Years of High-Impact Coaching Mastery
Dr. Shawn Haywood — PhD, executive coach, and Business & Lifestyle Design Architect — has dedicated over 27 years to helping high-achieving leaders dismantle the blocks that keep them captive to their own success. Her journey began in 1999, immersing herself in the foundational work of the coaching industry before building a practice that serves global organizations like UPS and Coca-Cola. Shawn lives the liberation she teaches, managing a world-class career while remaining deeply present in her life with her husband, Chris, in Asheville, NC.

Author of, Living For Love: Set Yourself Free from the Daily Stress, Worry & Hurry that Wears You Down

Featured Media Expert

Pioneer in Lifestyle and Business Architecture

Custom-built tools that make transformation happen in a fraction of the time